hi everyone, its me 'ladyada. we're very much looking forward to telling our story, i have reached out to the founder of flux.ai (Matthias Wagner - Founder & CEO at Flux), in hopes we can resolve this together and set a good example for the community. looking forward to maybe seeing this resolved on a podcast together, or something
update jun 3, 2026
Before issuing any public response, and before involving the press - Limor wrote directly to Flux’s founder, Matthias Wagner. Not through lawyers. Founder to founder.
She proposed: a podcast of his choosing, open questions and answers, with the community watching and taking part. She offered to keep Phil off the podcast.
Her words:
“Before we both spend lots of time and money embroiled in a legal dispute, I would like to explore with you a way to reconcile things and perhaps turn this into a positive… adults with good intentions can work together and solve them… Cooler heads can prevail and we could set a good example for the community, building a future together where everyone can make and share electronics.”
She followed up the next day, again.
That offer stands. We would still rather build than litigate, and we would still rather talk in the open. We think that is how this should work - between two companies who both believe anyone with a browser should be able to make electronics, we can set a good example together.
We will update the community, and will still look forward to sharing our story.
- ladyada & pt
Good luck! Big fan of your work for many, many years. Thank you for the amazing resource that is Adafruit.
Cool to see you on here ladyada, been a big fan since x0xb0x. I've always appreciated your conduct online, and will be cheering for the best possible outcome in this situation for you.
Unrelated to this (and sorry for highjacking this topic), but just want to say a big big thank you to ladyada for founding Adafruit.
When we decided to go fully open source hardware at AirGradient, I looked at the ‘business’ models of two companies: Adafruit and Arduino.
Seeing that both worked sustainably, made our decision much easier and it was probably one of the best decisions of our life. I just talked at the Open Hardware summit in Berlin about “50 devices later: The open source hardware advantage” [1].
Can we see the demand letter, please?
If not, why not?
My concern here is that this is like a child going to their parents to complain their sibling hit them, only to find out when you ask the sibling that the first one pushed them off their bicycle.
If you don't share it, I think it's a reasonable assumption that you're coming in with unclean hands, trying to use the court of opinion to gain sympathy while denying us the full picture.
(somewhat) unrelated to this kerfuffle, but I can say I've ordered thousands of dollars of stuff from Adafruit, and the quality of the electronics, the speed of shipping, the prices, and the customer service have been consistently outstanding.
Hope common sense prevails and Adafruit can go back to doing what it does best instead of dealing with this (IMO) distraction.