Longevity research is the most overhyped, commercially driven scam and fraud hotspot in modern science. Anti-aging docs and researchers print beaucoup bucks milking the rich narcissistic boomer cow who doesn't want to age, can't accept their mortality and is willing to spend a fortune trying to stave off the inevitable.
> In 2021, Adventist Health used the blue zones brand to market a $600 million Miami luxury tower that, in addition to boasting a “blue zones center” combining longevity medicine and advanced diagnostics, featured on-site cosmetic and plastic surgery.
It was writer Bill Porter who said it best "The single best thing to increase longevity is to reduce stress.". This was in response to an anecdotal observation that a lot of Chinese hermits that lived in the mountains had exceptional life spans.
I mean they are fairly active, eat fairly lean meals and don't have much constant stress, so they are ideal conditions for longevity.
Anything that promises anti-aging, better looks, making money, finding your soulmate, total safety and security, etc., is going to lend itself to outrageous marketing. Because these are some of the chief desires of humanity.