In the current era of urge to make things faster/more, that article felt refreshing. Good things take effort and time to create, and it is not something bad, it's just the way the things become good.
(Author of the post here) I think the key point is that even bad businesses take time and effort to create!
The distinction is between "low-hanging fruit" ideas ("Let's start a cafe!" "Let's start a WordPress theme business") and "high-value, high effort" ideas ("It's 2003. Let's build VoIP software.").
(Author of the post here) I think the key point is that even bad businesses take time and effort to create!
The distinction is between "low-hanging fruit" ideas ("Let's start a cafe!" "Let's start a WordPress theme business") and "high-value, high effort" ideas ("It's 2003. Let's build VoIP software.").