Shrug. If they don't, they will lose the customers who do care about privacy and they won't lose the ones that don't .. right away. However, it will near guarantee further fragmentation and circling a new solution that will be recommended to normies by their techy friends or current batch of cool kids. We have been here before. The only way to win the game is not to play. Especially with government, the moment you start playing, you lose.