That's the point: they would have. Now they spend money on tokens instead (and a equity to me who set up their environment)
If it works, it works. But you, sir, are a software engineer building and selling software and software maintenance to people with money / equity to give. You are your own counter example at the moment.
They weren't going to, if not they would've done it already in the past.
You're not going to spend $30,000 and weeks of your time just to see if an idea you had under the shower can make a few bucks as a side project, but now that it's a 5-minute thing that costs you $5, why not.