The soft power that people talk about yielded instantly when used. Trump’s foreign policy has been fairly scatter shot and foolish but it has only revealed that soft power is only soft. When you attempt to exercise it you find nothing there.
The other world powers are exercising their will directly through power as power: no amount of Hollywood or America Is The Good Guy belief ever bought America a trade deal or sanction power.
The only power that America has is her Navy and the nuclear weapons under the seas. Power that cannot be summoned is not power. The illusion that it is suited American allies and her wider array of beneficiaries because it allowed them to call upon the world hegemon for aid. But America is not that sole superpower anymore so it is useful to her to know the illusion for what it is: an illusion.
Yeah... that's just not the case. The US routinely successfully exercised its soft power prior to Trump 2.0. For example it's why this news article even exists - the US (under Biden) exercised its soft power to get Canada to effectively ban Chinese EVs - otherwise they would already be here.