alt Hacker NewsThis is an aside, but I really hate clickbait culture. You can find it anywhere, but the YouTube video embedded in that page is a really good example.
The title is: "Apple FINALLY lets you do this!"
The thumbnail shows someone plugging in (or unplugging) the power cable from a Mac Mini.
Neither is relevant to the video. Neither tells you what it's about. I'm sure this kind of clickbait works, because otherwise it wouldn't exist, but I am never going to click on that kind of slop. Never.
Unfortunately, any “creator” who wants to be searchable on YouTube needs to optimize for that algorithm. I have the same feelings as you - and it includes pictures of their face pointing to something, with a particular expression of surprise.
I give Jeff a pass though, and make sure I send alternate goodness signals like liking his YT videos after I watch them. He’s one of us.