All money is meme driven. Money is fundamentally a meme itself. Seeing lots of people who seem to be making some sort of implicit distinction between bitcoin and USD and so on, but they are no different. They serve the function they serve because of what people believe about them, like any other social, cultural, or economic abstraction. Bitcoin has the feature of a verifiable ledger, but its value and function are in our heads, just like the USD or GBP.