I could be wrong, but it feels like one issue is that AI seems to cater more as a signal to venture capital and the internals of the tech industry in a lot of these products, while consumers just want to know "what is this product going to actually do for me," and care less about whether it is implemented with the buzzword du jour.
That’s why it’s so perplexing as a consumer when AI gets pushed so hard as if it’s a feature. Consumers don’t care what code your devs use, what cloud platform you deploy on, so why should they care about AI in your product? AI is not a feature; features are features tell me about those.
I think there’s some truth to that. The reality is most companies are implementing AI badly. It’s not actually solving anything and feels more like a checkbox on a feature matrix. Bolt on a chatbot and the job’s done.
Here’s a perfect example. Square recently rolled out “managerbot”. I was like “oh, cool” because I actually wanted something like that. I asked it a few questions about the data in my system, most of which it couldn’t answer. On top of that, it was as slow as molasses. I could pull the report and get the information myself faster than that bot could do anything. Square isn’t the only one. Salesforce, Microsoft, Google, etc. They are all guilty of it.
Personally, I like using AI tools, but I’m experiencing the marketing fatigue too. Developers are putting it into everything, doing it badly and then pitching it as a central feature.
I guess it’s the natural cycle of things though. We are somewhere around the peak hype -> disillusionment part of the cycle.
I dunno, I think in the past year “AI” has gone from meaningless buzzword to having a negative connotation amongst the non-tech population.
“That’s so AI” is legitimate slang and it does not mean “that’s so cool and automated!”
I think you're understating it.
It's blatant marketing to investors, not users. How anyone can still have doubts about "you are the product now, not the customer" is beyond me.
Everyday folk have never cared much about any specific technology, only the experience, and the overwhelming majority of AI retrofits are lazily conceived from a user experience standpoint.
Exactly. It's less important if customers are turned off by it. It's not signaling for consumers, it's signaling for the market.
I am annoyed by 90% of the AI content. Even good AI content has always two disadvantages, which are so huge, that I consider them flaws: - bloat - selliness
The peak cringe is the mixture of both: convolutes of texts massing buzzwords, links and sales tactics.
This feel like a rip off and a huge time waste.
And lets not talk about LinkedIn: a dumpster for AI generated content, the companies should be ashamed of. Do they actually read what they produce? No, not really.
It is pure insolence and puts them in a bad spot, at least in my book.
When I talk to people, from school students to middle aged employees, the common story is that they appreciate what AI can do for them when they choose to use it.
They are tired of hearing AI as a buzzword and having it shoehorned into every app and service they use. Most AI features have been rushed to market to check a box to say a company has an AI strategy, but they don’t work well. They’re just changing a familiar UI and popping up annoying notices.
Everyone also really doesn’t like consuming other people’s AI produced content. They associate it with slop on social media, fake headlines that tricked them, and low quality work their coworkers dump on them to waste their time. Everyone has a story about a coworker who is copying and pasting from ChatGPT everywhere at the office.
But most everyone thinks their own AI output is the exception: They like being able to type a couple sentences into ChatGPT and have it tell them something or produce some output that would have taken more time if they did it manually.
It’s so hard to find usable products when everything is “XYZ for the Agentic era”
Okay… what does that mean?
Is anyone old enough to remember the switch from customer call centers having a human quickly answer to long long annoying phone menus because that friction, getting the customer to do some work or busy distraction, somehow saved costs for the company?
No-one likes phone menus and immediately wants to escape them (then they disable pressing 0 for human)
"AI" to me means the exact same thing
company wants to cut costs by eliminating human labor to increase profits
it means things are going to be wildly inconvenient with limited options
it ALWAYS means it's going to be worse
Hide your "AI", no-one is impressed or excited about it, quite the opposite
If it's a website, if I can't block your "AI" via javascript, I'll do it via CSS
It’s CEOs who want this because they have seen demos of AI, played with it themselves and have become immediately convinced that if they can make it do something amazing in two minutes, it must be a super weapon in the hands of the developers.
So they go all pointy-haired boss about insisting it gets shoehorned into everything.
Many CEOs, actually including tech CEOs, are in the foothills of the Dunning Kruger journey on much of the operations of their own businesses. They just don’t know what they don’t know, yet.
For me personally, it’s because “AI-powered” products are the most unreliable, buggy and annoying.
xAI built an unpermitted power plant in a residential area to power Grok [1]. No planning permission, no public comment, no environmental study, etc. Even worse, the gas turbines don't comply with Federal standards for air pollutants because they're "mobile". These kinds of gas turbines have exploded in demand by the way.
What's the government doing about this? They're stripping the EPA os the power to regulate pollution [2] and suing in support of xAI's gas turbines [3].
Anger about AI is in part a reflection of anger about declining material conditions where corporations and the ultra-wealthy can increasingly stomp over regular cities with impunity while getting ever-richer.
The state's response is going to get ever-more violent and extreme. Over-charging in federal courts, over-policing and violence against peaceful protestors as the law enforcement arm of the government increasingly takes off the mask regarding being the security apparatus for the protection of capital.
Automation (including AI) could be a good thing for society as people would have to work less and we could automate away more dangerous, menial and low-paid work, improving the material conditions for everyone. We don't live in that world.
[1]: https://www.selc.org/news/xai-built-an-illegal-power-plant-t...
[2]: https://www.npr.org/2026/02/11/nx-s1-5678273/trump-epa-clima...
[3]: https://arstechnica.com/tech-policy/2026/06/trump-admin-help...
At best it's seen as an out-of-touch techie buzzword. More commonly it's associated with useless chatbots and ugly pictures. At worst it's associated with destruction of the natural environment, corruption, and small towns hollowed out by horrible living conditions imposed upon them by west coast capitalists.
Also how poorly the understanding of AI has been implemented.
There are real dated gaps that have formed thanks to the non-tech hype people.
AI is the fastest growing consumer product in history. It argues AI is a turn-off because of a survey (methodology not disclosed) and is done by a company that's trying to sell you something.
Sorry but I'm skeptical.
the consumers will get what the oligarchs want
>while consumers just want to know "what is this product going to actually do for me," and care less about whether it is implemented with the buzzword du jour.
I would say that undersells the (not neutral, actively negative) impact of AI to many.
What many people hear is "made with the tech that plagiarizes, leaves artists (and soon you as well) without a job, and makes things generic and bland!"
You might as well market it as "created by child labor".