Unless you can give a specific example of a "true connection", I don't think they would.

To "go beyond their expectations" requires understanding what they expected to begin with. They just told you that they want a transaction, not a sales pitch or series of intrusions. Things are considered trivial when they do not fit that person's lifestyle. Doing a whole lot of "yes and", rough personality profiling, or goal guessing isn't going to cut it either.

Many people just want to be left the hell alone. Many people have even shouted from the rooftops they'd pay absurd money to be left the hell alone. I guess nobody wants to make money, nor provide a "true connection".