Yeah, and also inevitable that a product designed to so efficiently separate people from their money would be overrun by grifters and scammers from the influencer/creator world.

What does make this instance perhaps a bit surprising is that it's Polymarket themselves who are paying those grifters.

They're an incredibly well known US based company targeting US based consumers in a way that is patently illegal. It seems almost unbelievably dumb that they would do this even by the often grotty standards of gambling companies.

They must have realised this would be found out and that, when it was, an investigation and enforcement action would follow? I guess maybe some of the creators will find themselves in hot water as well?

I really don't understand what the long term play is here, other than to be litigated out of business.