alt Hacker NewsI think the biggest problem is not necessarily the cost to develop & serve the models, but how quickly user behavior changed with token based pricing.
I know a lot of people at companies where the marching orders changed on a dime end of Q1/start of Q2. These are shops that were fully on the "use AI or die (because we will fire you)" train.
Now there's monitoring, reporting, alerting not just on overall cost but on "over-use" of best/priciest models based on total-or-percent tokens/dollars, etc. All of this comes with direct developer engagement & standardized management escalation for holding it wrong.
To me this customer behavior does not smell like a product you can 10x the pricing on to get profitable. We have exited the exploration phase and now ROI matters.
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I can second this. Our company and department was all-in on AI. And since the token-based pricing came in, we got an email from IT that tried to explain that most developers don't know how to choose models and that the cheap models should be good enough for most of our work ..
I.e., the demand for programming tokens turns out to be quite elastic.
I do a lot of client work for fortune 100’s.
Over the last month I have seen companies scrambling to measure deliverables against cost. Most of the back room talk is to the affect of giving devs a small allowance ($500 a month) and then making them prove their own productivity increases (again, based on deliverables, not LoC) before they either take it away or give them more.
Obviously this won’t be on an individual basis but some kind of unit.
Either way, with how much I see these companies cutting back I have no idea how the big AI companies are going to be profitable.
I can give you some additional anecdotal evidence to support your comment.
I work at a Fortune 200 company. At first, it was the Wild West. Need an LLM? You got it. Need to or want to build an army of agents? Done and done. We literally had everything at the tips of fingers for about 3 months. Teams were building their own internal tools, the team I work on canceled contracts with several software vendors because teams were building the same tools for what they thought was nothing.
Then they signed contracts with Anthropic and Google because I would assume they saw the token usage was through the roof. One month later? They completely cut off access to everybody for both Claude and Gemini. If you wanted access? Suddenly it was several forms, along with several approvals and a rock solid business case why you needed it. And before you got to the forms? You were added to a waiting list that was thousands of people long.
The entire company is now in damage control after trying to get the genie back in the bottle. I'm guessing someone saw how much we would be paying for the tokens we'd been using and decided to shut the party down so to speak.