A couple other versions of this that have always stood out to me:
1) There's always a new cohort of people that don't know the things you know. You assume since you know it, everyone does. But kids coming up, or whoever, aren't you. They don't know this stuff yet. You can easily be the first time they've heard "make something people want" and where that comes from. The Curse of Knowledge https://en.wikipedia.org/wiki/Curse_of_knowledge
2) There's always another tone/anecdote/verse that makes whatever idea more palatable to someone out there. They might not like the PG version, or the Wired version or the Daring Fireball version, whatever. There's probably some version of you in this lesson that someone out there vibes better with.
When I look back on the really helpful blog posts I have read, they have all been really basic. Whether they described a programming technique or a recipe for a new meal, it was a clear description that was important - not how esoteric the knowledge was.
There is a place for complex blog posts on arcane subjects but posts on "common knowledge" are even more important. There is a 15 year old out there somewhere that needs to know how to use the different smart pointers in C++ or how to properly care for a cast iron pan.
Reminds me of this tweet thread from Emmett Shear (cofounder of Twitch):
"I used to struggle w needing to be “creative” or “original” in my work. At some point I had a breakthrough that really helped me: I cannot repeat an idea, no matter how basic or common, without imparting some of my worldview into it.
Even by choosing which basic ideas to amplify, I impart some small amount of myself into each output. It’s literally impossible for a given tweet to be “unoriginal”. Equally impossible to be Truly Original too of course, since you’re always remixing others thoughts.
This POV does put a premium on cultivating and developing one’s worldview, since that is the underlying originality simmering under the surface of each “basic” thought. The best writing is rewriting, including of other people’s words, and the lens is your whole mind."
from: https://x.com/eshear/status/1539393474612498434