Generally yes, if you want to use a Customer Relationship Management system like Salesforce. Customer names, contact information, and info about what they bought from you is table stakes data for CRM is it not?
If you are selling B2B or high ticket items, sure. But these are customers of a security product. It's as silly as running the names of mcdonalds customers through an AI to find hidden sales insights
If you are selling B2B or high ticket items, sure. But these are customers of a security product. It's as silly as running the names of mcdonalds customers through an AI to find hidden sales insights