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frabiatoday at 3:26 PM1 replyview on HN

Great article! One question: you talk about market size, but you don’t address the existing competition in the space. In my opinion, two equally sized markets can have very different levels of competitive pressure.

Is that something you factor into your playbook? Or do you simply not find it relevant to judge whether to enter a certain space?


Replies

josephmosbytoday at 3:45 PM

(not the author, but here's how I think about it)

Assuming that you're not a commodity product, it all kinda nets out in the end. If you have a competitive market, you have proof that people want your product at a good price, else no one would be in the market. If you execute better than all of your competitors, then you can theoretically take every last penny of that market.

I don't think the competitive pressure changes the decision whether there's revenue to be made in a certain space, though it may change the personal decision if the operating tactics required in a competitive market are personally fun for you the human being.