Agreed, I'd say tinkering for profit has become the defacto optimization and tinkering for its own sake is less fashionable because it commands no attention. and everyone is obsessed with the modern currency: attention.

To be clear, I'm seeing this as an observed phenomenon, not that everyone made up their mind that they hate tinkering and love money. I just think it's getting really really hard to exist in the world as a normal person when the entire human collective is getting pumped commercialized hyper-media from all angles at all times now 100X'd by genAI bots. It's really exhausting and so you either opt-in to the game, monetize your now AI side-hustle to pay the rent, or opt-out and live in the woods. and get packages delivered by Amazon. heh.