Take the vax or lose your job. Two weeks to flatten the curve. You are killing grandma. "Lab leak" was a dirty word. The science has settled. A bloody live death count on the news.
It seemed that every conceivable way to pressure, force, guilt trip and coerce people into taking the CV was utilized during covid. Enough that no doubt many people are highly suspicious of any authority henceforth and no amount of research will sway them from that. The trust simply isn't there. Yet.
Time is the only cure.