The innovation here is clearly edible soap.
And the 'less water' claim is technically correct, but it doesn't mention the decamethylcyclopentasiloxane. Just because it's complicated to spell, you understand.
from L'Affaire Siloxane? ( https://mceglowski.substack.com/p/laffaire-siloxane ) (subtitle: "How antiperspirant fumes nearly got NASA to evacuate the space station")
>edible soap
Sodium bicarbonate residue won't kill our customers, so consider it technically edible. The issue of taste and efficiency will be approached after MVP