Which of the things you said don't also apply to the people in Zurich?

Also, if you say people in Kansas don't need fiber then you have to expect that to get averaged in. The population density in California is less than half what it is in Switzerland. Only 10% of US states have a higher population density than Switzerland and those states represent less than 10% of the US population (because of those 5 states the one with the largest land area is Maryland).