Let me clarify, I think Apple could sell a device at the scale Apple sells at around the $10 to 25 thousand price point.
Like, take out the price sheets for the Apple Car. Then sell me an AI tower at those price points.
Or they could use that same amount of memory to ship 64x Macbook Neos, and probably make higher margins off the hardware volume.
Those Macbook Neo users would be very reliant on Apple intelligence, enough maybe to pay for a service with it. I think Apple's much happier going this path.
I’m still disappointed they didn’t make a Mac Pro with 4 or 8 or 16 or 32 ultra M chips for something insane
In 2010 one of the standard configurations for the Mac Pro was $4,999. Once you customised ram, storage, peripherals and software it could easily end up above $15,000, or $23k today accounting for inflation. Apple hardware is one thing that has actually got cheaper over time.
https://www.macworld.com/article/209019/macguide2010.html