The price tickets sell for will be higher if scalping exists. Demand increases for 2 reasons:
1 - I’m more likely to buy a ticket or pay a higher price if there’s a chance of turning a profit if I can’t go.
2 - Speculators are more likely to buy unused inventory if they can turn a profit. This increases total tickets sold. (Scalpers get paid for taking risk)
I’m not defending this. I’ve given up on concerts for my favorite larger bands due to sticker shock.
The price tickets sell for will be higher if scalping exists. Demand increases for 2 reasons:
1 - I’m more likely to buy a ticket or pay a higher price if there’s a chance of turning a profit if I can’t go.
2 - Speculators are more likely to buy unused inventory if they can turn a profit. This increases total tickets sold. (Scalpers get paid for taking risk)
I’m not defending this. I’ve given up on concerts for my favorite larger bands due to sticker shock.