The problem reminds me of pdf, the format is well known, there are tons of third-party readers, but they all glitch somewhat differently.
Also PDF is turing complete.
Modern rich content formats are hard. Open formats solves only small part of the problem.
I think the universal interchangable format is static HTML.
PDF is a mess because it's an ancient originally-proprietary format based on a proprietary language and the Adobe "standard" didn't actually specify a lot of important things for a long time, leaving other implementations to try to reverse engineer them.
Meanwhile you look at actual standard formats like PNG or UTF-8 or, as you say, HTML, and the implementations generally do a lot better because there is a proper spec.