Wait, you're saying a monitor can just advertise a URL over the video connection for its driver and then Windows will blindly install it, without user confirmation? I thought that LG had submitted these "drivers" (adware) to Microsoft and they approved it.
I think the point is that:
1. Yes Windows must have "approved" the drivers
2. Windows Update runs automatically and not (usually) manually
3. Automatic update can't even be disabled, only manually postponed a bit
At least 2 and 3 are different on virtually every Linux distro. Also, I find it very unlikely that they would accept such behavior.
To give MS the benefit of the doubt here, now that this happened and has been reported on they might decide to enforce stricter rules on manufacturers in the future. But as a Windows user you don't have a choice in case you don't like how they decide and how their decisions might change again later.
I believe you register your device with Microsoft so Windows can automatically obtain and install drivers for them when they are plugged in.
What LG sent in for installation is not a simple .inf or .sys/.dll file. They sent in a whole bag of software which does all the nasty things, and Microsoft doesn't vet or care about the software installed as the "driver" of the hardware.
Eh? No.
It's just a device attached to a computer.
But in a Plug-and-Play world, its addition is noticed by the operating system -- as has been normal for decades.
Microsoft's Windows operating system sees this new hardware ID and then goes forth to install whatever-the-fuck software it associates with that identification, presumably as a service to the user. (Did Microsoft approve it? Dunno. I'm just over hear eating popcorn.)
As far as I'm aware, the monitor does not transmit a URL. Windows is looking at the hardware's vendor and device IDs and using those to look up and download the "drivers" that LG has stated are for that device.