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brunoborgestoday at 6:48 PM16 repliesview on HN

Infantino clearly wants to see FIFA making billions so he and many others can pocket millions legally. But the only way for this to happen in a non-corrupt way, given that FIFA is non-profit and therefore requires a lot of questionable operations, is to turn FIFA into a business like NFL / MLS.

The problem with that is that it then it is no longer a sport, rather a... business.

UEFA letter is spot on.


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madradavidtoday at 8:13 PM

CONCACAF join UEFA and reject FIFA's World Cup sell-off plan. https://www.espn.com/soccer/story/_/id/49488584/uefa-boycott... . By the end of this Gianni Infantino will only be left with the Africans .I am African and these Federations will do anything to keep him around because of the unprecedented amounts of corruption...

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notahackertoday at 9:34 PM

It's already an entity that makes billions that's run as a business even though it's nominally one of the few parts of the sport that isn't for profit, and it's not like they really need private equity to help them put ticket prices up, as the last World Cup showed.

Regardless of rhetoric about "not to be sold", the bigger issue is that this looks like a very bad financial arrangement for a sport that is awash with funds already so doesn't need to sell its future revenues off cheaply or learn how to make money from PE, but probably a good deal for Infantino and chums. Corruption at FIFA is nothing new, but a behind-closed-doors sweetheart deal for a large fraction of their future revenue was really pushing at boundaries ...

And Infantino had become so convinced of his own genius he thought that giving member states a fait accompli, a ticking clock and an indication that most of the money would go to states that voted yes (and a financial deal that would be an attractive bung to the 100 or so FIFA members with no chance of actually qualifying, but shrinks the future revenue stream for everyone else) would actually fly.

Plus UEFA already makes more money than FIFA, could happily organize a rival competition attracting more top teams from the rest of the world and sponsorship money if it came to that, and had a unique opportunity to flex where fans and clubs would be universally behind them...

jmathaitoday at 7:17 PM

The experience interacting with FIFA is so terrible already. I can only imagine how much worse it would be if it turned into a profit machine.

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dzongatoday at 10:54 PM

Infantino & Trump are just corrupt. Neck to neck with officials in African governments.

Infantino & Trump's corruption is literally driven by greed. not the good greed - but just bad, power hungry insatiable greed.

miohtamatoday at 9:21 PM

Infantino should call Altman

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javier2today at 7:14 PM

For Infantino, they reckon his salary can go from 6M to 60M under this new org…

ardit33today at 7:21 PM

They also got so greedy that even EA couldn't deal with them anymore and they ended up destroying the Fifa videogame franchise

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seviutoday at 7:20 PM

FIFA is also a terrible employer

Got friends working for them as developers. They ran away. In months

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oliwarnertoday at 7:26 PM

They just made $15bn.

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lossolotoday at 7:35 PM

> and many others

Trump and Kushners

"Joshua Kushner is now the kingpin in driving the sale of the World Cup to investors and family ties are tight around the project"[1]

1. https://www.theguardian.com/football/2026/jul/30/fifas-sale-...

outside1234today at 8:02 PM

These people looked at OpenAI and went "Hey, I can run corruption like that too!"

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hulitutoday at 8:02 PM

> UEFA

They are no strangers to certain aspects of it. /s

orangedogtoday at 7:11 PM

What's new? I thought it has been known as a big-money thing for some time now.

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erfghtoday at 8:06 PM

What's wrong with making billions? Will this hurt the game somehow?

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