alt Hacker NewsAgreed, the tickets to the tournament this year were just outrageously priced. Football is historically a working class sport, but $1,000 to watch a team like DR Congo in the group stage is next level criminality. And it's only going to get worse from here.
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nephihaha • yesterday at 11:44 PM
"Football is historically a working class sport"
Not as much as the popular culture makes out. Association football (as opposed to folk football) was codified in English private schools such as Uppingham, and at Cambridge University. Working class people played very different forms of football at the time, including carrying the ball etc. Association football was the more genteel form of the game. It used to be the main sport at Eton College, not rugby.
FIFA looked at this World Cup as an experiment. They wanted to see whether turning the monetization knob all the way to 11 would encounter significant resistance or whether fans would still watch/attend. The US, with its plethora of expensive stadiums and lax regulatory environment for price gouging compared to Europe, was the perfect testing environment. They upped the number of teams to 48 to get more games, used dynamic ticket pricing, added hydration breaks for more commercials in markets that would allow it and added a few other income streams. All this more than doubled their profits because, and this is the important part going forward, fans didn’t push back. They complained, but the still came/watched.
So this will now be the new norm. Host countries will be ones where laws don’t prohibit gouging fans. They’ll come up with creative solutions to meet the rotation requirement like the upcoming host a couple games in South America farce that’s allowing them to go to Saudi Arabia after that. They’ll continue to push the boundaries of decency until they get sufficient pushback.