Unfortunately this is at least 2 decades too late now.
Aside from the diehard fans, it's the behaviour between the companies that stopped me buying their products, and I'm probably not the only one.
I applaud it's finally wrapped up but in a rapidly dwindling fan base they were eroding the value of their own brands - brands that should have been complementary.
I hope now they can recover that iconic status, but I feel it's simply going to go the way Atari is iconic now - mostly trendy t-shirts and retro sales.