If you are a company selling Red Team cybersecurity services, it’s in your interest to make your services indispensable. Your unwilling customers must subscribe to frontier cybersecurity scans and fixes to ensure they’re immune to just-behind-frontier attackers, who are training on those very same frontier models.
And of course this also satisfies those who think the best prospect of aligning superintelligence is to be in The Room Where It Happens. Arms races are what make that room exist, after all.
It’s the Yelp protection playbook too. If you don’t play ball, somebody else will control your reputation and livelihood. We live in a dark forest.