Most of the support is severely binned now to edge cases. You can't just make a genius bar appointment anymore like you used to. You get triaged and most of the flow punts you to some unhelpful support or even worse, apple discussion forums. You basically have to lie to get a genius bar appointment through the system. Once you have the appointment the worker doesn't care and gets right to work same as always, but feels like the writing is on the wall where the next CEO will probably cut genius bar entirely and be rewarded with a surge in share price for the lower overhead.

Funny how you danced around google too. They are easily the worst in terms of offering support. People online in all seriousness suggest getting a google business account for 1 month and cancelling afterwards to actually get tech support.