Kagi search today is better than Google search ever was.
And it’s clear that Google’s Ad model ultimately created a priority inversion. The advertisers became the customer.
I am so glad Kagi came along with a business model that is actually working.
I'm a long time Kagi user and I haven't used Google search in about a year.
I tried out Google search for a few technical searches recently and it was surprisingly ad and AI free. Not bad at all and much better than I remember from last year.
Then I put in some non-technical searches and it was all ads and AI and basically unusable.
I wouldn't say it's better, but it's certainly on par with Google in their best years. And it's light years better than what Google is now, or using an LLM.
I was wondering how would Kagi scale/expand if all of a sudden google were to stop serving search altogether (not likely) or alter search such that users look for alternatives.