Sure, they are just checkpoints, that much I guess is obvious. The question is why did they not do frequent releases like this before and why are they making significant jumps in benchmarks so fast and all these companies suddenly falling into that pattern? Earning reports are not to come until end of October, that's not it.
possibly the beginning of the recursive feedback as models begin to aid in their own improvement? especially algorithmic improvements, which seems to have a lot of wide open space for gains