I heard my 12yo uses "AI" as a synonym for crap in a context which had nothing to do with machine learning. There is a pronounced and growing disconnect between the fervently pro-AI messaging on platforms like HN and regular people. Anti-AI sentiment goes deep and has momentum. A few billion dollars of marketing and influencer spend isn't going to turn it around. When the bubble deflates as most people feel it must I think it will only reinforce the negativity.