I really get where you're coming from, but I'm approaching this from the ~$1500, 5 kWh battery in TFA, which weights 50-60 kg, should be installed somewhere out of the way in a non-fire-hazardous manner. They're great, they can load-shift a meaningful chunk of daily consumption for most european homes don't just move these around to your freezer. They don't magically make you independent in case of grid failures, it's just not what they're for. And to get the average consumer to adopt these, the messaging about what they can and can't do should be crystal clear.