> If you’re searching for an air fryer, Amazon already knows quite a bit. They know the best-reviewed, least-returned, best-priced model. The only purpose of the ads is to get you to pick an air fryer that isn’t that one

At least ads give the sellers a chance to compete for eyeballs 'legitimately'. The same marketing budget will not just vaporize if there is no ad space. It will be spent on fake reviews and even fake customers.

People who hate ads don't realize buying ads is the least evil way to compete for customers' attention.