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Queen Caroline turned King Arthur into an 18C royal PR strategy

13 pointsby samizdislast Monday at 4:41 PM1 commentview on HN

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Ylanotoday at 6:20 AM

"Foreign dynasty needs stronger local branding, commissions elaborate content tying itself to beloved national mythology" could almost be a communications strategy written today. Merlin's Cave is just an unusually expensive 18th-century version of it.