I don't think he's known for his marketing, he's known for his engineering
He is (inaccurately) known for his engineering _because of_ his marketing.
He doesn't build anything. Everything he's done has been acquisitions that he tries to astroturf as founding.
As I said, he's a marketing genius.
Or maybe "was" is more accurate.
*financial engineering
See? Great marketing, he is not an engineer.
This sums up my and many others timeline of his understanding of engineering diciplines: https://mastodon.social/@rodhilton/109572674700288958