Not just hard, but expensive as well. That's where the net really falls down. It's trivial to reach an audience of millions with text, but when you move to audio the data transfer starts to balloon, and if you're serving video it jumps to a whole new level of insanity. And then you have to think about the cost of the infrastructure, whether you're buying it outright or renting it from the likes of AWS, Google, or Akamai.
Not just hard, but expensive as well. That's where the net really falls down. It's trivial to reach an audience of millions with text, but when you move to audio the data transfer starts to balloon, and if you're serving video it jumps to a whole new level of insanity. And then you have to think about the cost of the infrastructure, whether you're buying it outright or renting it from the likes of AWS, Google, or Akamai.