It doesn’t have to be binary. A license like this allows for 99% of the personal and commercial use that a project will ever see, while giving the author leverage over large corporations - which is the main gripe people have. It is not ideal for libraries or things that would be redistributed, but then you have other options.
Some things in life are binary. You either allow people to build new products and businesses on your work or you don't. Would you allow me to extend the product with new features? "It depends" is a form of "no". It is not a position to sustainably work from.
If you frame the licensing space as for either personal or commercial use, perhaps your point of view makes sense, but this is not a useful framing for most people, and it is specifically not something the open source community cares about.
If you wish to keep leverage over others then you do not wish to have them compete with you on the same product. That is a valid position to have, but it is squarely on the non-free part of the licensing spectrum. You don't want to play within the open source community and they don't want to play with you. All anyone owe others is to make that clear.