Even worse in the corporate world. Most emails about some launch announcements are now entirely written by AI. TTFED (Time to first em dash) is usually like 30 words or less.
What once has been a thoughtful email trying to describe in few words why something is launched and how it might help you etc. is now almost a novel with more paragraphs than substance within the tool being launched.
This makes it almost impossible to stand out as well. Where in the past someone could create a grea looking announcement (eye-candy) and think deeply about what to write there, and then hopefully stand out in the sea of mediocre ones, now every little email seems like it's a multi-million $ SaaS being launched. Just last week we launched an internal tool which was in development for months, and literally a handful of people even bothered clicking the links within the announcement.
This is being one-upped still by leaders writing big project plans for 4-5 months ahead, using AI. Everything from the inception of the project(s) is AI. It has bizzare timelines, more codenames than actual people working on it, the vaguest descriptions of what the things will do etc. Then this is trickled down into the teams, and they... to no ones surprise, throw more LLM at it. Now they start working on the LLM project plan using claude etc. The end-effect is baffling in all sorts of ways (quality, ui/ux, all pages looking different), AI generated images and more. And then, finally, they colaborate on big announcement emails using AI. And if you don't share the optimism and try to explain why this is silly, you're an AI sceptic...
True story from within one of the biggest companies in the world.