I have a pretty nice Samsung that I purchased maybe 5 years ago. When I initially purchased it, it was great. No account needed. Did every thing I wanted from a TV (I want it to be dumb)
I refused to update it, because I knew that at some point they would add mandatory accounts or other bloatware. Fantastic for 2 years or so.
My gf started living with me and updated it accidentally/didn't know. It now has it's own entire OS that requires 2 accounts - a Google account and a Samsung account, I believe. Devastating.
Mandatory accounts for everything. Forcing people to download certain applications. Turning off functionality if there's no subscription to X or Y. I feel we really started to take a step back for software usefulness in the late 20teens...
Factory reset?
You let Facebook pass... What to expect?
Never let your TV know your wifi password. Use a firestick or a little PC for streaming, etc.