Wild so many creators are pouring their life’s work into these platforms instead of their personal website
If you're a band, your life's work is the music. The platform is just a communication channel.
I get what you're saying, but the vast majority of people aren't going to bother going to someone's random website. I think the best you can do in this day and age is put your eggs into as many different baskets as possible, a personal website being included in that. That way, you can maximize eyes on your work and one platform suddenly losing popularity or going to crap doesn't ruin you.
Muse released their 4th platinum album before Twitter was even founded. They poured their life's work into Twitter? That is ridiculous.
It really isn’t. No one is going to some randos website. Notice how this conversation is here instead of on Engadget itself, comments powered by openweb
Have tens of millions of engaged fans or just tens? Difficult choice.