I think AI will raise the bar for all kinds of artistic mediums. There’s already more music, literature, film etc than you can possibly consume - if you can easily make middling art with a prompt then it’s going to be swamped by all the other stuff, the really good, unique, fresh art will rise to the top. Perhaps they’ll use AI but it’ll still be the same amount of work put into and the quality will be better. I think nobody is going to get rich and famous from low-effort promoting.