There has to be a changing economic undertone to it as well. For a lot of years, the craft that many people enjoyed also happened to pay well and had significant barriers to entry. It's easy to like the craft when it pays you well.

The though experiment I would propose to programmers who only want to write the code is, would you do it if it was paid and regarded like an artist is? You pursue it for its own purpose knowing there is almost no shot of ever being paid or paid well and only a few people may ever read or run it. If the answer is no to that then I would propose that you are actually in it for something other than the craft and its worth settling what that is for yourself.

* I know I am stereotyping artists and there are many kinds and many ways to make your way in the world, it's just a thought experiment.