alt Hacker NewsDisagree. I pitched this exact model to Google Search when we first started making LLMs. The idea was the bots were separate clearly from the core model so you’ll know when you were having a branded experience or not. And it s useful beyond ads. It can be for customer service or MCP interaction with the service directly.
yeah, I can see it as useful in customer service, but they're adding these sponsored agents directly in the chatgpt app. the word "ad" or "sponsored" isn't visible after you click "chat with us" at 0:15 in the video, only "learn more about business chats" which is vague. and if you scroll down you won't even see that, if someone switches apps for 20 minutes are they going to remember that this chat window is an ad?