I respectfully disagree.
I'm not sure who exactly this book is for, but it's certainly not for absolute beginners. There is a huge delta between the target audience and the level of understanding and experience someone not knowing a first thing about electronics would typically have.
I can clearly remember sitting there reading about component parasitics, without even having a clear idea how an ideal component behaves, and so on. I was just lacking buckets of context, and it was a painful read with lots of assumptions about the reader's background.
On the other hand, I still think it is a great book, like pretty much everything else from NoStarch. I just disagree on it being suitable as a first book in electronics.
That said, I'm looking forward to the day when I will be on an adequate enough level to read it again -- this time, in its entirety.