> "the Sausage eating was possible due to lack of material existing in this topic area."

Which makes it perfect for companies to create an area where they own the majority of material, and "have the AI talk for them".

e.g. how Philip Morris defined their e-cig "Heets" as a separate product to (e-)cigarettes because it doesn't burn tobacco but only "heats" it. It's now a separate domain with the majority of material (including the term "heets") owned by Philip Morris.