"but when it comes to UX and reliability, they are far, far ahead of anything I tried"
Sounds like you are talking about software also.
Hardware has "UX and reliability" too.
For example, this teapot has bad UX: https://en.wikipedia.org/wiki/The_Design_of_Everyday_Things#...
Are you trying to imply that UX is something we only measure on software? That'd be incorrect.