While I get the spirit of your message, advertising has been around for over a century, and I don’t believe it has done near the damage to society over that timespan that AI will likely do in a decade (if we’re not careful and responsible).
I also don’t believe addiction and other psychological exploits are used for the sole purpose of ad revenue. There are other more direct forms of monetization involved, such as microtransactions and subscriptions.
If you really want to blame something, it really all comes down to one word:
Greed.
One hand you have proven damage. And if we are honest, the damage is way more than what has been proven; especially 2nd/3rd order which are easy to reason but hard to prove.
On the other hand you have pure speculation.
Not only that, AI has been immensely liberating/empowering for many ordinary people (That's why these AI companies have millions of users).
Agree that greed is the core reason.
Advertising has become 'active', very recently in the overall lifespan of advertising. For most of it's lifespan it was passive, it blared out at you from the TV or radio or bus stop. Now, however, it's reaching out and taking pieces of you back for analysis and reconstruction, and on-selling to any other entity interested in doing the same.
The reason is greed, yes.
We can't regulate human greed, but we can regulate the manifestation of its symptoms.
We can also choose not to work towards expanding the capacity of said symptoms.
It's a shame so many people only resigned for ethical reasons once their employer's threat level progressed from exploitative to existential. Better late than never, but that does not excuse their tardiness.
Fentanyl: what's the pressing issue? Coffee has been around for centuries.
If you really want to blame something, it really all comes down to one word: substance use disorder.
> I also don’t believe addiction and other psychological exploits are used for the sole purpose of ad revenue
Instagram? Tiktok? Facebook?
Social media feeds off addiction to generate ad revenue.
And how much damage has social media done to political and social institutions and to collective mental health?
Ads on other web properties are not weaponised in the same way.