More generally, I think there should be a legally-enforced right of due process online. Much of the rules of modern society are enforced by these companies, rather than governments, and we should have similar rights.
Don't get me wrong, I understand why it makes sense for a company to have the ability to block spammers, scammers, and malware without proving a case in a court of law, but I feel like there's a spectrum of importance, where the more potentially harmful the action is to the user, the more process is due to the impacted user to make sure the action is justified. Examples from least- to most-important:
- removing individual content that has little real-world importance: comments, social media posts, etc.
- banning accounts on platforms that generally have low real-world value (other than sentimental value) to the user: reddit, HN, non-monetized Youtube accounts, etc
- banning accounts on free platforms that have a very high cost to the user of being banned: Gmail (keys to the user's digital kingdom, the rest of the Google account), Facebook (real-name policy means that it's difficult to start over), high-notoriety accounts on other social media, etc.
- removing individual listings/etc on platforms where the user makes money: eBay, monetized Youtube videos, paid App/Play store apps, etc
- Banning accounts on platforms where the user makes money and the account itself has some intrinsic value (reputation, following, etc): eBay, monetized Youtube accounts, App store accounts, social media accounts for businesses, etc.
- Locking up or taking the user's money: locking the user out of a bank/brokerage/crypto/payment platform account; rescinding money (or other things with monetary value): bank account balances, payment platform balances, unpaid Youtube/other monetization earnings, loyalty/credit card points, etc.
- Banning accounts that are essential for the user to participate in society: bank account, cell phone plan, identity providers, etc.
Alongside that, I feel like if there's a clear revenue stream to the platform owner from the account, then the case for due process is even stronger -- if the platform is making hundreds or thousands of dollars because of my presence, surely they can have a competent, empowered human look at things when necessary.