alt Hacker NewsI have a pair of jeans where Levi's has inexplicably decided to use buttons instead of a zipper. Why??? It's a struggle every time i go to a urinal.
Replies
kijin • today at 6:57 AM
When Levi's first made jeans, zippers were not invented yet. You must have bought a pair from one of their original product lines.
Besides, pants with button fly have the distinctive advantage that you will never get your most sensitive skin accidentally pinched between the zippers. :)
Levi's had an advertising campaign in the UK a few decades ago that promoted their "new" button fly, so it's mainly a fashion/marketing thing. Jeans were around before zips were invented, so it's a callback to the original design.
I remember wearing them and certainly they were really stiff and awkward to use when new.