- economies of scale no longer work, and you end up doing a custom ERP for your business from scratch.
- your business changes might invalidate your model quickly. You sell through distributors, but open an online shop -- and suddenly your customer is not one of few dozen well-known businesses with a known address and tax number, but user2252 who bought something late at night last night. And you want to understand the needs and behaviors of both.
alt Hacker News
At least two reasons:
- economies of scale no longer work, and you end up doing a custom ERP for your business from scratch.
- your business changes might invalidate your model quickly. You sell through distributors, but open an online shop -- and suddenly your customer is not one of few dozen well-known businesses with a known address and tax number, but user2252 who bought something late at night last night. And you want to understand the needs and behaviors of both.